Home / 3D – Virtual Production Projects /

Unreal-Powered Studio for the 2022 Midterms

Pushing the boundaries of live broadcast with real-time 3D technology

In preparation for the highly anticipated US Midterm Elections 2022, Alaraby TV approached Doha Pano Media to design and deliver a cutting-edge 3D virtual studio. The goal was to create a modern and dynamic on-air environment that could engage viewers and reflect the importance of the event.

Our team provided end-to-end support — from pre-production planning and green screen filming to real-time virtual set development and graphics integration. By combining advanced virtual production techniques with creative storytelling, we helped Alaraby TV deliver an immersive and visually impactful election coverage.

This project highlighted our ability to work within tight timelines, maintain broadcast quality standards, and offer innovative solutions that align perfectly with the client’s vision.

Green Screen Filming

The production began with filming the presenter inside a green studio. After carefully cleaning the chroma key footage, our team moved to the next phase of the project.

Virtual Set Creation

Using Unreal Engine, a customized virtual set was designed and built to bring the coverage to life. The set featured dynamic backgrounds and flexible camera movements, ensuring a smooth and professional presentation.

2D Graphics Integration

For the final touches, 2D graphics were created and composited using Adobe After Effects. This allowed for clean integration between the presenter, the virtual environment, and real-time data updates during the broadcast.

The project demonstrated the power of combining live-action with real-time 3D technologies, helping Alaraby TV deliver high-impact election coverage to its audience.